La guerra civil en Twitter. Análisis del uso de bots para una nueva narrativa multimedia

  1. María Ganzabal 1
  2. Ana Mendieta Bartolomé 1
  1. 1 Universidad del País Vasco/Euskal Herriko Unibertsitatea
    info

    Universidad del País Vasco/Euskal Herriko Unibertsitatea

    Lejona, España

    ROR https://ror.org/000xsnr85

Book:
Nuevos actores y estrategias en el espacio mediático compartido: XI Congreso Internacional de Ciberperiodismo
  1. Koldobika Meso Ayerdi (coord.)
  2. Simón Peña Fernández (coord.)
  3. Ainara Larrondo Ureta (coord.)

Publisher: Servicio de Publicaciones ; Universidad del País Vasco = Euskal Herriko Unibertsitatea

ISBN: 978-84-1319-167-6

Year of publication: 2020

Pages: 99-114

Congress: Congreso Internacional de Ciberperiodismo (11. 2019. Bilbao)

Type: Conference paper

DIALNET GOOGLE SCHOLAR lock_openADDI editor

Abstract

The history of bots is not new in the field of communication. Since 1950 there has been a need to create robots that emulate conversations and that favor interactivity and human language. The emergence of social networks has created new platforms to develop these skills. This is the case of our communication about the civil war bot on Twitter. A bot that emerges as a spin off of the bot about the World War but that in Spain has generated a large community of followers. Something that began as a game has achieved a loyal audience of users who have followed this robot with expectation and much interactivity. A community driven by the attachment to the regions and patriotism that has viralized multimedia content in the form of memes.

Data source: Dialnet