Influencer Worship and Self-Connection with the Promoted Brands on Social Media: Why Benign Envy and Trait Competitiveness Matter

  1. Paredes, M.R.
  2. Apaolaza, V.
  3. Fernandez-Robin, C.
  4. Hartmann, P.
  5. Yañez-Martinez, D.
Zeitschrift:
Cyberpsychology, behavior and social networking

ISSN: 2152-2723

Datum der Publikation: 2023

Ausgabe: 26

Nummer: 2

Seiten: 98-105

Art: Artikel

DOI: 10.1089/CYBER.2022.0239 GOOGLE SCHOLAR
Datenquelle: Scopus