AITZIBER
NUÑEZ ZABALETA
PROFESORADO AGREGADO
Publicaciones (10) Publicaciones de AITZIBER NUÑEZ ZABALETA
2022
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Langileen prestakuntzan inbertitzea, enpresa-balio ukiezinaren faktore erabakigarri gisa
Uztaro: giza eta gizarte-zientzien aldizkaria, Núm. 123, pp. 5-14
2020
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Marketinaren filosofiaren eta artearen ikuspegi erromantikoaren arteko gatazka
Uztaro: giza eta gizarte-zientzien aldizkaria, Núm. 112, pp. 5-18
2019
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Social media for business purposes: Objectives pursued and satisfaction in the results
International Journal of e-Business Research, Vol. 15, Núm. 3, pp. 35-50
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Social media for contemporary fine artworks: Changing traditional market rules
Proceedings of the 6th European Conference on Social Media, ECSM 2019
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Use of social media by professional workers in the Basque region of northern Spain: A new way of networking
International Journal of Business Information Systems, Vol. 31, Núm. 4, pp. 573-590
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Uso del Social Media por parte de directivos en empresas "B2B" del País Vasco
Esic market, Núm. 162, pp. 67-105
2017
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Corporate communication related knowledge sharing by professional workers through social media
Proceedings of the 4th European Conference on Social Media, ECSM 2017
2016
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Getting new business contacts in foreign markets through social networking sites: Perspectives from professionals of basque region in SPAIN
Analyzing the Strategic Role of Social Networking in Firm Growth and Productivity (IGI Global), pp. 334-349
2014
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Enpresa ereduen transferentzia: Mondragon taldeko multinazional koopitalisten kasua
Gizaekoa: Revista vasca de economía social, Núm. 0, pp. 171-192
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Industria-kooperatiba eredua ezbaian: Fagor etxetresnak kooperatibaren porrota
Revista de dirección y administración de empresas = Enpresen zuzendaritza eta administraziorako aldizkaria, Núm. 21, pp. 82-101