Alcohol, tabaco, comida basura y deporte en series y películas de Netflixanálisis de contenido y sus posibles impactos en la sociedad

  1. Mikel Peña Sarrionandia 1
  2. Ainize Sarrionandia Peña 1
  1. 1 Universidad del País Vasco. España
Revista:
Revista Latina de Comunicación Social

ISSN: 1138-5820

Año de publicación: 2024

Número: 82

Tipo: Artículo

DOI: 10.4185/RLCS-2024-2033 DIALNET GOOGLE SCHOLAR lock_openDialnet editor

Otras publicaciones en: Revista Latina de Comunicación Social

Resumen

Introducción: Este estudio analiza la forma en la que aparecen contenidos relacionados con el alcohol, el tabaco, la comida basura y el deporte en las 10 películas y las 10 series más vistas de Netflix. Metodología: Para realizar el estudio se utiliza un método de análisis conceptual basado en la codificación de intervalos de 5 minutos. Resultados: Los resultados señalan que el alcohol se muestra en el 32,7 % de las secciones de las películas y en el 29,8 % de las series. El tabaco aparece en el 13,2 % de los intervalos de las películas y en el 14,5 % de las series. La comida basura tiene una presencia del 24,3 % en las películas y del 24,9 % en las series. En cuanto al deporte, el 7,8 % de las secciones de las películas y el 8,5 % de las series mostraron este contenido. Discusión: Entre las conclusiones destaca la necesidad de transformar el imaginario colectivo en lo referente a productos gravemente nocivos para la salud. Al mismo tiempo, se promueve el uso de los medios para impulsar hábitos de vida saludables entre los consumidores.

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Fuente de los datos: Dialnet