Online reverse auctions research in marketing versus SCM: A review and future directions

  1. Mora Cortez, R.
  2. Cabanelas, P.
  3. Charterina, J.
Aldizkaria:
Industrial Marketing Management

ISSN: 0019-8501

Argitalpen urtea: 2023

Alea: 115

Orrialdeak: 439-454

Mota: Artikulua

DOI: 10.1016/J.INDMARMAN.2023.10.011 GOOGLE SCHOLAR lock_openSarbide irekia editor