Epistemology of Communication in IndiaA historical account beyond "Development"
- Amaia Landaburu 1
- Manuel Chaparro Escudero 1
- Biswajit Das 2
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1
Universidad de Málaga
info
- 2 Jamia Millia Islamia University New Delhi, India
ISSN: 2255-3401
Year of publication: 2016
Issue Title: Epistemologías del Sur y Comunicación
Volume: 5
Issue: 2
Pages: 64-92
Type: Article
More publications in: Commons: revista de comunicación y ciudadanía digital
Abstract
This paper attempts to outline various recent contributions that can illustrate in developing an epistemological understanding of Communication in India. Which is a country that could be considered as a continent due to its demography and territorial extension; but more importantly, due to its multiculturality, multilingualism, and strong cultural roots that transcend beyond colonising and neocolonising processes. It is assumed that conventional contemporary understanding of Communication is oriented toward the conquest of modernity and Western development from principles of Eurocentric rationality. Certain divergences and contradictions are observed here by drawing evidences from the indigenous cultures of the Indian society. The recent writings and contributions provide enormous intellectual resources to formulate a knowledge perspective that emerges from the critique of the conventional utilitarian understanding of communication and helps to formulate a critical epistemological perspective of communication in India. In this paper, we describe various contributions to the communication research in India, and the influence that development as an economic concept had on culture, resulting from the influence exerted by communication. Additionally, this article documents participatory approaches that are also original in the search for holistic and endogenous solutions in communication in India, and that follow a critical cultural perspective of their own