A model of optimal advertising expenditures in a dynamic duopoly

  1. Espinosa, M.P.
  2. Mariel, P.
Journal:
Atlantic Economic Journal

ISSN: 0197-4254

Year of publication: 2001

Volume: 29

Issue: 2

Pages: 135-161

Type: Article

DOI: 10.1007/BF02299134 GOOGLE SCHOLAR