Theatre allocation as a distributor’s strategic variable over movie runs
- Prieto-Rodriguez, J.
- Gutierrez-Navratil, F.
- Ateca-Amestoy, V.
ISSN: 1573-6997, 0885-2545
Année de publication: 2015
Volumen: 39
Número: 1
Pages: 65-83
Type: Article
Revue:
Journal of Cultural Economics