MARIA PILAR
FERNANDEZ FERRIN
PROFESORADO TITULAR DE UNIVERSIDAD
María Mercedes
Galán Ladero
Publicaciones en las que colabora con María Mercedes Galán Ladero (6)
2024
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Drivers of consumer’s willingness to pay for fair trade food products: the role of positive and negative emotions
International Review on Public and Nonprofit Marketing, Vol. 21, Núm. 1, pp. 131-154
2023
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Fair Trade: A Path Towards Responsible Consumption and Sustainability. The Case of Medicus Mundi
Springer Business Cases (Springer), pp. 293-307
2019
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Geographical indication food products and ethnocentric tendencies: The importance of proximity, tradition, and ethnicity
Journal of Cleaner Production, Vol. 241
2018
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The valuation and purchase of food products that combine local, regional and traditional features: The influence of consumer ethnocentrism
Food Quality and Preference, Vol. 64, pp. 138-147
2017
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Parental influence on the levels of regional ethnocentrism of youth: an exploratory analysis
Spanish journal of marketing-ESIC, Vol. 21, Núm. 1, pp. 52-62
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The Choice of Local Food Products by Young Consumers: The Importance of Public and Private Attributes
Agribusiness, Vol. 33, Núm. 1, pp. 70-84