Instituto
Cátedra de Empresa Familiar
Capítulos de Libro (4) Publicaciones en las que ha participado algún/a investigador/a
2015
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Fidelización de clientes en el ámbito comercial
Distribución comercial en la era omnicanal (Pirámide), pp. 343-371
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Gestión de marketing en la empresa detallista. Decisiones de surtido, precios, servicios
Distribución comercial en la era omnicanal (Pirámide), pp. 155-186
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Urban Development and Commercial Invigoration through Cultural Clusters in Peripheral Neighborhoods of Bilbao
TRANSFORMING CITIES: OPPORTUNITIES AND CHALLENGES OF URBAN REGENERATION IN THE BASQUE COUNTRY (WILLIAM A DOUGLASS CENTER BASQUE STUDIES UNIV NEVADA, RENO), pp. 163-178
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Why do some boards of directors in family firms outperform others when strategizing? Analysing the importance of entrepreneurial orientation
New Challenges in Entrepreneurship and Finance: Examining the Prospects for Sustainable Business Development, Performance, Innovation, and Economic Growth (Springer International Publishing), pp. 103-114