JUAN CARLOS
MIGUEL DE BUSTOS
PROFESORADO CATEDRATICO/A DE UNIVERSIDAD
Claudia
Lahuerta Pujol
Publications dans lesquelles il/elle collabore avec Claudia Lahuerta Pujol (1)
2022
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Multimodal analysis of advertising discourse during the lockdown due to COVID-19: Comparison of the communication strategies of financial services and automotive products in Spain
Comunicación y sociedad = Communication & Society, Vol. 35, Núm. 1, pp. 215-232